Big exhibitions, partnering events, medical congresses and focused summits each buy you something different. Here is how to plan the mix, and where oncology fits.
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Trusted by sponsors from our London 2026 launch edition

The pharma conferences London hosts in a year are not one market. They are five or six different products sold under the same word, and each one buys your team a different outcome. If you are building a 2027 event plan for a pharma-services business, start by deciding which outcome you need from each line in the budget.
Below is the London calendar broken down by event type from the sponsor’s side of the table. The right mix depends on your service, your sales cycle and the buyer roles you need to reach.
| Event type | Who is in the room | What a sponsor typically gets | Watch-outs |
|---|---|---|---|
| Large multi-therapy industry exhibitions | Thousands of visitors across functions, therapy areas and supplier categories | Brand presence, a high volume of badge scans, a place to launch | Your oncology buyer is one visitor among thousands; meetings depend on your own outreach, and lead quality varies widely |
| Partnering and investor events | BD, licensing and corporate development teams, investors, asset owners | Scheduled deal conversations through a partnering system | Built around licensing assets; service vendors often sit at the edge of the main conversation |
| Clinical and medical congresses | Clinicians, nurses, researchers, medical affairs | Visibility with prescribers and medical teams | Promotion to UK health professionals is tightly regulated, and the person who buys outsourced services is rarely there |
| Functional pharma events (marketing, market access, procurement, digital) | One function across many companies and therapy areas | A peer audience for a single discipline | Strong if you sell to that function; weak if your buyer is a scientific or programme lead |
| Focused therapy-area summits | A few hundred senior people from one field, mostly industry | A speaking slot, a small exhibition and pre-arranged meetings with people you chose | Smaller reach; only worth it if the therapy area matches your pipeline |
Most London plans need more than one type. Large exhibitions and medical conferences London hosts give you awareness and market presence. Partnering events suit asset deals. Focused summits are where a services business tends to find the most qualified conversations per day out of the office, because the audience has been filtered for you before you arrive.
Commercial teams that get value from London events tend to apply the same five tests before committing, whatever the size of the event.
Want to run step five on ImmunoMark London with your own numbers?
Open the ROI calculatorImmunoMark Summit London is a focused therapy-area summit: the 2nd annual edition runs on 3–4 March 2027, organised by Convolign Business Consulting, with two parallel streams, Next-Gen Immuno-Oncology and Biomarkers & Companion Diagnostics.
Delegate geography is 60% UK & Ireland and 40% rest of Europe, so a London booking also covers continental buyers without a second trip. At the 2026 edition, 300+ attendees from 100+ companies took part, 70% of them senior decision-makers, and more than 200 meetings were conducted. Companies in the room included GSK, Roche, Merck, AstraZeneca, Johnson & Johnson, Bristol Myers Squibb, Incyte and Pierre Fabre.
Among the healthcare conferences London 2027 will host, this one matters to a services vendor because the programme is built around the decisions your buyers are making. These sessions from the London 2027 agenda show which functions will be in the room:
Speakers on the 2027 agenda come from companies including Roche, Novartis, Ipsen, Sanofi, GSK, UCB and Merck KGaA, alongside UK biotechs and university groups. For a CRO, regulatory consultancy, lab services provider or market-access agency, that is a concentrated set of oncology programme owners you would otherwise chase one by one.
For a team that is placing ImmunoMark alongside larger London events, the job of this line in the budget is qualified meetings plus enough visibility to be remembered. That points to the middle of the range.
The balanced anchor for a services business: a talk, a stand and a meeting schedule in one package, in the stream your buyers follow.
For a first year in oncology, or a team already stretched across a heavy London calendar.
Exclusive to one company, at the point in Day 1 when the whole room is in one place.
Every tier includes the delegate list with contact details and post-event branding. If you need a Day 1 talk and more meetings, Platinum adds both. The full tier detail is on the London sponsorship opportunities page.
We are always interested in sponsoring interesting conference, based on this years’ experience, I guess I will manage to get some budget for the next edition.
Rudi Schlaefli, BD Manager Europe, Secretech
If your service sells across therapy areas, keep your broader presence at the large exhibitions and medical conferences London 2027 offers, and treat ImmunoMark as the oncology line. If oncology is your core market, give it more weight: a March date sits early in most budget years, so London meetings can become contracts within the year.
Our page for oncology service providers in London covers CRO, clinical-trial and med comms buyers in more depth.
See sponsoring a biomarker congress in Europe for the continental angle on the 40% of delegates from outside the UK.
Building a 2027 biotech event portfolio shows where focused summits sit next to partnering events and big congresses.
The exhibitor guide covers the 10 x 6 ft stand and meeting add-ons. For a wider framework, read how to choose biotech conferences to sponsor.
Tell us which roles you need to meet and we will show you how the London audience matches up.
Request the prospectusPick a package, add your own numbers and see the pipeline it creates. London 2026 sponsors averaged 15 to 25 meetings each, with 70% senior decision-makers in the room.
1. Choose a package
2. Your numbers
Year-one value of a new pharma or biotech customer
Booth visits, networking and questions after your talk
Share of conversations worth a proposal
Your typical close rate
Sponsorship plus travel and team costs
expected first-year revenue for every £1 of your event budget
Estimates only, based on the numbers you enter. Meetings and inclusions from the London 2027 sponsorship prospectus. 1:1 meetings are pre-scheduled with delegates you choose from the attendee list.
What sponsors said
Here is what sponsors told us at our London 2026 launch edition.
We really liked the focus of the event, the topics, the talks, really good opportunity to engage with people, the support we get from you is really great and we appreciate that very much. Based on our experience we would be very interested in also sponsoring the next annual event.

We are always interested in sponsoring interesting conference, based on this years experience, I guess I will manage to get some budget for the next edition.

Conversations I have had are very high level, the footfalls been great and the kind of research going on around is really life changing. We will be very interested in sponsoring the second annual.

My experience here at Immunomark 2026 has been really great. We benefit from very good logistical organisation. Networking sessions were excellent and we consider Immunomark a strategic conference for the coming years.

We got the occasion to discuss customer projects and understand their needs better and how we can help them.

The conference has been great so far with strong interactions at the booth and excellent attendance at our talk. We will definitely think about the next edition.

Quality of the talks were really nice and the attendee list had experts from biotech pharma field. It was great meeting everyone and we look forward to positive outcomes.

The talks have been really interesting so far with a great combination of researchers and clinicians. Moderators encouraged excellent discussions.

No. It is a focused oncology summit with two parallel streams: Next-Gen Immuno-Oncology, and Biomarkers & Companion Diagnostics. 55–60% of the audience comes from biotech and pharma, and 45–50% is senior leadership. Sponsors use it as the oncology line in a wider London plan rather than as a replacement for large multi-therapy events.
A large exhibition gives you reach and volume. ImmunoMark gives you a smaller, filtered room and pre-scheduled 20-minute 1:1 meetings with delegates you pick from the full list and profiles, sent 10 days before the event. At London 2026, sponsors held 15–25 meetings each. The fairest comparison is cost per qualified meeting, which you can test in the ROI calculator on this page.
The London delegate geography is 60% UK & Ireland and 40% rest of Europe, so the edition also reaches continental pharma and biotech teams.
Yes. Most packages include client passes alongside team passes: Gold includes 6 + 6, Platinum 8 + 8, Silver 4 + 4 and Exhibitor 2 + 2. Branding packages include 2 passes.
The London 2027 agenda reserves Platinum slots on Day 1 and three Gold slots per stream on Day 2 before lunch, with one Silver slot per stream after lunch on Day 2. Slots are limited, so ask the sponsorship team which remain open in your preferred stream.
Tell us who you want to meet. We will send the prospectus, current package availability and a recommendation within one working day.